Our focus was to create an easy to manage platform for their products, collections and categories as they create new pieces of jewels.
At the same time, we helped them automate processes that other platforms weren’t able to deliver. This will give them back valuable time to focus on their business and customers, not on daily operations.
The overall goal can be resume in: Automating as much as possible to match the online sales volume with the physical store sales volume leveraging on social media and Google Ads marketing campaigns.
“Treasure of timeless beauty” defines perfectly Kanz Jewels products. With 30 years of experience in the market, they create unique experiences that are lasting yet timeless. Their approach is to offer high-end pieces of jewellery that are fashionable generation after generation, it’s more than just beautiful jewels.
They have deep knowledge of their audience, their clients and the industry which made easier for us to make content strategy and hierarchy that fit them the best.
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